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[concept-s] PROJECTS: Small but nice - clever planning for optimal use of space

The shop area is not very large (36 m²) and the biggest challenge was to find space for enough merchandise, 2 consultation desks, a waiting area and a cash counter. The result was the idea of a room-within-a-room concept with symmetrical product presentation along the two opposite walls. They stretch the space and provide more depth, and a mirror facing the entrance visually extends the presentation. 

We would like to thank LIEBLINGSBRILLE AUGENOPTIK for their trust in our cooperation and wish great success and always good business!

Lieblingsbrille_Perspektive_04

Focus on customer advice 


The room-within-a-room concept is created by a canopy with a filigree wooden structure
that frames the consultation desks centrally in the shop, leaving the walkways along the
presentation open and clearly structured. 


In addition, it also forms the extension of the shop window, as spectacles are exposed on
individual shelves at the front.


Lieblingsbrille_Detail_06

Personal customer approach 
 
The wall design behind the counter addresses customers personally with the greeting
"Glad you're here" and an introduction to the philosophy of LIEBLINGSBRILLE. 


The round large mirrors continue the wooden look of the canopy and, together with the planting
on the baldachin, enhance the personal atmosphere.

Lieblingsbrille_Detail_01

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